The benefits of shopping on Black Friday
There’s no denying it: sales are stressful. But at the same time we can benefit from them. Now that Black Friday is nearly here, at 11Onze we explain why these discounts have more virtues than defects.
Black Friday is booming, like so many other dates that have made their way into the commercial calendar. When is Black Friday? Although it starts on 26 November, now it is no longer limited to just one day: it lasts the whole week and ends on 29 November with Cyber Monday. The economic benefits for retailers are more than evident: in 2018, each person spent an average of 250 euros and in 2019, online sales turnover was close to 1.5 billion euros.
During these pre-Christmas sales, brands take advantage of discounts to build customer loyalty, to attract new buyers and to free up product stock. This year, Black Friday can also be a good opportunity to start using the 11Onze card. Of course, with moderation and responsibility, and without falling into the so-called oniomania, or compulsive buying disorder.
- E-commerce avoids queues in shops. The fact that Black Friday strongly encourages virtual shopping allows consumers to avoid queues in shops, to choose the product that best suits them patiently and to compare without haste between the various offers, but also between different shops. Virtual shopping is becoming more and more common and now, with virtual cards, the customer can be sure that the entire transaction is highly protected.
- You can get a head start on your Christmas shopping. One of the reasons why Black Friday has become an essential date for consumers is that it allows you to buy all your Christmas presents in advance. And what’s more, with discounts. Also, this year, the energy and transport crisis that has been brewing this October may make it difficult for virtual purchases to arrive on time and, for this reason, at 11Onze we recommend that you use Black Friday as a forecasting tool.
- Discounts save money. In addition, Black Friday can be a good way to save on products that we really need. During these days, there are discounts of up to 70% on selected products, there are special package deals, 2-for-1 shopping, offers that are activated for one day and with a countdown and even coupons. In addition, many brands opt for free returns.
11Onze is becoming a phenomenon as the first Fintech community in Catalonia. Now, it releases the first version of El Canut, the super app of 11Onze, for Android and Apple. El Canut, the first universal account can be opened in Catalan territory.
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