{"id":35900,"date":"2022-08-03T21:00:00","date_gmt":"2022-08-03T19:00:00","guid":{"rendered":"https:\/\/www.11onze.cat\/?p=35900"},"modified":"2022-08-11T08:24:48","modified_gmt":"2022-08-11T06:24:48","slug":"11onze-district-agencia-marketing-11onze","status":"publish","type":"post","link":"https:\/\/www.11onze.cat\/es\/magazine\/11onze-district-agencia-marketing-11onze\/","title":{"rendered":"11Onze District: la agencia de marketing de 11Onze"},"content":{"rendered":"<div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <h3><b>11Onze District es la agencia publicitaria interna de 11Onze, pensada para servir a otras marcas. Impulsada en un tiempo r\u00e9cord. Pone a 11Onze en la vanguardia de la program\u00e1tica publicitaria. Descubre como se ha gestado 11Onze District, con Gemma Vallet.<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><b>Gemma Vallet, directora e impulsora de 11Onze District<\/b><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">11Onze District Agency nace como concepto una tarde de verano del 2021 en la terraza de una mas\u00eda del Maresme (Vall\u00e9s Oriental, Barcelona, Catalu\u00f1a). En ese momento, el presidente de 11Onze, James S\u00e8ne, tiene claro que toda red social como la que sustenta la comunidad 11Onze, e igual que Meta o TikTok o Google tienen, tiene que tener su propia agencia para dar servicio a las marcas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">James, en aquel momento la denomina 11Onze Agency, y encarga su creaci\u00f3n a Gemma Vallet, directora e impulsora de la agencia 11Onze, quien adem\u00e1s de dotarla de servicios alineados con la visi\u00f3n del presidente de 11Onze y con el mercado, le a\u00f1ade: District o Distrito, porque uno de los principales objetivos de la agencia es <\/span><b>dar un espacio relevante, un escaparate o un \u2018showroom\u2019 digital o h\u00edbrido a las marcas y empresas dentro de la comunidad de 11onze.cat, y en todo el mundo<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un a\u00f1o despu\u00e9s, en 11Onze District acabamos de superar la primera fase startup, embrionaria de definici\u00f3n de modelo y prueba de modelo de negocio. A estas alturas, ya tenemos muy definida la plataforma 11Onze District, como agencia: qu\u00e9 es, los servicios b\u00e1sicos, publicitarios y de marketing que ofrece, y el valor que real que aporta a nivel \u2018branding\u2019 y de negocio.<\/span><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div class=\"component gallery\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-lg-10 offset-lg-1\">\n        <div id=\"slider\" class=\"carousel slide\">\n          <div class=\"carousel-inner\">\n            <div class=\"carousel-item active video-player inline-player\" data-video-id=\"6310350186112\">\n              <img decoding=\"async\" class=\"d-block w-100\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/08\/VIDEO_BLOCK_QUI_ES_QUI_GEMMA_VALLET.jpg\" alt=\"\">\n              <button type=\"button\" class=\"play\"><\/button>\n              <div class=\"carousel-caption\">\n                <p>Qui\u00e9n es qui\u00e9n, Gemma Vallet<\/p>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <p><span style=\"font-weight: 400;\">Fruto de la reputaci\u00f3n de marca de 11Onze y de nuestro bagaje en grandes grupos multinacionales publicitarios, hemos podido atraer en muy poco tiempo, en tiempo r\u00e9cord, \u2018partners\u2019 l\u00edderes en program\u00e1tica publicitaria para poder activar campa\u00f1as digitales tanto en el \u00e1mbito local como a escala internacional con todas las garant\u00edas. Tambi\u00e9n, pronto podremos ofrecer contenidos publicitarios de video nativo dentro de 11onze.cat, gracias a una plataforma OTT l\u00edder.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hemos dotado a 11Onze District de la \u00faltima tecnolog\u00eda en publicidad y marketing en un tiempo r\u00e9cord. Hay que tener en cuenta que las agencias de medios tradicionales y las grandes agencias de servicios generales publicitarios hace m\u00e1s de una d\u00e9cada que est\u00e1n digitalizando sus servicios, mientras que 11Onze District, en solo 3 meses, se ha capacitado para operar y ofrecer servicios l\u00edderes, de calidad probada en publicidad program\u00e1tica, entre otros servicios.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nos estamos preparando y trabajando para entrar en una fase de crecimiento org\u00e1nico a nivel negocio.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>En 11Onze District se trabaja para conseguir 3 grandes retos:<\/b><\/h3>\n<p><strong>&#8211;<\/strong><b>Aportar valor diferencial<\/b><span style=\"font-weight: 400;\"> a las personas que forman la comunidad 11Onze, a los miembros registrados en 11onze.cat, a trav\u00e9s de marcas innovadoras, sostenibles como pueden ser <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.11onze.cat\/es\/?page_id=31745\" target=\"_blank\" rel=\"noopener\">Natulim<\/a> <\/span><span style=\"font-weight: 400;\">o Basi Group, entre otras marcas con las cuales construimos propuestas exclusivas para la comunidad 11Onze.<\/span><\/p>\n<p><strong>&#8211;<\/strong><b>Aportar un valor muy singular <\/b><span style=\"font-weight: 400;\">a las marcas que vayamos incorporando a la comunidad 11onze.cat a trav\u00e9s de la creaci\u00f3n de campa\u00f1as muy especiales y de ofrecerles un espacio, un distrito digital, y en el futuro, un espacio h\u00edbrido.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Desde la agencia 11Onze District gestionamos desde la ideaci\u00f3n de la campa\u00f1a, la gesti\u00f3n, producci\u00f3n y activaci\u00f3n, hasta la anal\u00edtica digital y de negocio. Estamos capacitados para activar y difundir las campa\u00f1as de las marcas \u2018partners\u2019 o marcas amigas de 11Onze dentro de 11onze.cat, sus propios canales. Y reiterar que 11Onze District est\u00e1 capacitada para gestionar y contratar campa\u00f1as en medios digitales tanto locales como internacionales, gracias a la publicidad program\u00e1tica y la inteligencia artificial.<\/span><b> 11Onze District est\u00e1 capacitada para innovar<\/b><span style=\"font-weight: 400;\"> en \u2018branded content\u2019 y formatos publicitarios como el \u2018social selling\u2019 y \u2018live shopping\u2019 a trav\u00e9s de nuestra red de agentes y embajadores de marca.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">-El tercer reto de 11Onze District es crear y activar <\/span><b>una comunidad de empresarios, profesionales, creadores y creativos para promover conocimiento alrededor de las fintech y la nueva econom\u00eda<\/b><span style=\"font-weight: 400;\">. Estamos trabajando en esta direcci\u00f3n con las <\/span><b>Fintech Talks,<\/b><span style=\"font-weight: 400;\"> unas charlas que impulsan el pensamiento cr\u00edtico, la discusi\u00f3n abierta como forma de aportar conocimiento para anticiparse a los retos de la nueva econom\u00eda y finanzas. A estas alturas, las Fintech Talks tienen su epicentro en Barcelona ciudad, ciudad referente como \u2018hub\u2019 de innovaci\u00f3n y emprendimiento.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">11Onze District, como agencia, es algo \u00fanico, casi pionero, innovador y sin duda seremos capaces de crear puestos de trabajo de calidad para profesionales del marketing, creativos, y expertos en estrategia y publicidad program\u00e1tica. Tambi\u00e9n formaremos a los nuevos consultores cognitivos expertos en algoritmos de redes sociales y buscadores, a los que podremos aportar conocimiento, al mismo tiempo que nosotros podremos aprender de ellos y crecer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En los pr\u00f3ximos 2-3 a\u00f1os tenemos que ser capaces de ser un referente respetado en el mundo publicitario y de marketing por calidad y eficiencia, como agencia l\u00edder en publicidad program\u00e1tica, \u2018social selling\u2019 y marketing de contenidos, y generar riqueza como una agencia de primera l\u00ednea.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a1Bienvenida sea 11Onze District!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>11Onze es la fintech comunitaria de Catalu\u00f1a. Abre una cuenta descargando la super app El Canut para <\/b><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.e11onze.app&amp;utm_source=emailing&amp;utm_campaign=CANUT+launch\" target=\"_blank\" rel=\"noopener\"><b>Android<\/b><\/a><b> o <\/b><a href=\"https:\/\/apps.apple.com\/us\/app\/11onze\/id1566129237?utm_campaign=El+Canut\" target=\"_blank\" rel=\"noopener\"><b>iOS<\/b><\/a><b>. \u00a1\u00danete a la revoluci\u00f3n!<\/b><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div class=\"component cards\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-xl-8 offset-xl-2\">\n        <h1>Si te ha gustado este art\u00edculo, te recomendamos:<\/h1>\n        <div class=\"cards__wrapper\">\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/es\/magazine\/digitalizacion-reto-pymes\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/06\/THUMBNAIL_DIGITALITZACIO_PIMES-800x533.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Finanzas<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>El reto m\u00e1s grande de las pymes<\/strong><\/p>\n              <span class=\"card-time\">5min lectura<\/span>\n              <p class=\"card-text small\">La aceleraci\u00f3n de la digitalizaci\u00f3n ha sido uno de los<\/p>\n            <\/div>\n          <\/div>\n\n\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/es\/magazine\/hemos-venido-hacer-cosas-bien\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/12\/THUMBNAIL_ESTAT_NACIO_GEMMA-800x445.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">11Onze<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>\u201cHemos venido a hacer las cosas bien\u201d<\/strong><\/p>\n              <span class=\"card-time\">2min lectura<\/span>\n              <p class=\"card-text small\">\u201cLa banca tradicional no ha sido \u00e9tica\u201d, ha aseverado Gemma<\/p>\n            <\/div>\n          <\/div>\n\n\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/es\/magazine\/verdad-tritura-ficcion\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/08\/THUMBNAIL_QUI_ES_QUI_TONI_MATA.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">11Onze<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>La verdad tritura la ficci\u00f3n<\/strong><\/p>\n              <span class=\"card-time\">6min lectura<\/span>\n              <p class=\"card-text small\">El departamento de contenidos y medios tiene el objetivo de<\/p>\n            <\/div>\n          <\/div>\n\n              <\/div>\n              <br>\n              <br>\n              <div class=\"cards__wrapper\">\n\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1239,"featured_media":35887,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[28],"tags":[189],"class_list":["post-35900","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","tag-11onze-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>11Onze District: la agencia de marketing de 11Onze - 11Onze<\/title>\n<meta name=\"description\" content=\"11Onze District es la agencia de marketing digital de 11Onze. Una agencia l\u00edder en program\u00e1tica publicitaria, &#039;social selling&#039;, marketing de contenidos, y &#039;branded content&#039;. Te la presentamos aqu\u00ed.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.11onze.cat\/es\/magazine\/11onze-district-agencia-marketing-11onze\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"11Onze District: la agencia de marketing de 11Onze - 11Onze\" \/>\n<meta property=\"og:description\" content=\"11Onze District es la agencia de marketing digital de 11Onze. Una agencia l\u00edder en program\u00e1tica publicitaria, &#039;social selling&#039;, marketing de contenidos, y &#039;branded content&#039;. Te la presentamos aqu\u00ed.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.11onze.cat\/es\/magazine\/11onze-district-agencia-marketing-11onze\/\" \/>\n<meta property=\"og:site_name\" content=\"11Onze\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/11OnzeComunitat\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-03T19:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-11T06:24:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/08\/11ONZE_QUI_ES_QUI_GEMMA-800x450.jpg\" \/>\n<meta name=\"author\" content=\"Gemma Vallet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"11Onze District: la agencia de marketing de 11Onze - 11Onze\" \/>\n<meta name=\"twitter:description\" content=\"11Onze District es la agencia de marketing digital de 11Onze. Una agencia l\u00edder en program\u00e1tica publicitaria, &#039;social selling&#039;, marketing de contenidos, y &#039;branded content&#039;. Te la presentamos aqu\u00ed.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/08\/11ONZE_QUI_ES_QUI_GEMMA-800x450.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@11OnzeFintech\" \/>\n<meta name=\"twitter:site\" content=\"@11OnzeFintech\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gemma Vallet\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/\"},\"author\":{\"name\":\"Gemma Vallet\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#\\\/schema\\\/person\\\/1e53ecee6163d0a6a8524f456af2975a\"},\"headline\":\"11Onze District: la agencia de marketing de 11Onze\",\"datePublished\":\"2022-08-03T19:00:00+00:00\",\"dateModified\":\"2022-08-11T06:24:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/\"},\"wordCount\":8,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/THUMBNAIL_QUI_ES_QUI_GEMMA.jpg\",\"keywords\":[\"11Onze\"],\"articleSection\":[\"Sin categorizar\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/\",\"name\":\"11Onze District: la agencia de marketing de 11Onze - 11Onze\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/11onze-district-agencia-marketing-11onze\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/THUMBNAIL_QUI_ES_QUI_GEMMA.jpg\",\"datePublished\":\"2022-08-03T19:00:00+00:00\",\"dateModified\":\"2022-08-11T06:24:48+00:00\",\"description\":\"11Onze District es la agencia de marketing digital de 11Onze. 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