{"id":12339,"date":"2024-02-22T09:00:00","date_gmt":"2024-02-22T08:00:00","guid":{"rendered":"https:\/\/www.11onze.cat\/?p=12339"},"modified":"2024-02-22T09:00:44","modified_gmt":"2024-02-22T08:00:44","slug":"marketplace-centro-comercial-casa","status":"publish","type":"post","link":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/","title":{"rendered":"Marketplace, el centro comercial en tu casa"},"content":{"rendered":"<div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <h3><b>Igual que un centro comercial, un <\/b><b><i>marketplace <\/i><\/b><b>describe la plataforma, en este caso digital, donde empresas y consumidores intercambian productos y dinero. Un viejo concepto que toma aires nuevos gracias a las nuevas tecnolog\u00edas.<\/b><\/h3>\n<h3><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Pr\u00e1cticamente todos los consumidores se han familiarizado con la compra en l\u00ednea, especialmente a ra\u00edz de la pandemia. Y la mayor\u00eda lo hacen a trav\u00e9s de <\/span><b>plataformas <\/b><b><i>marketplace<\/i><\/b><b> donde la oferta de productos es m\u00e1s amplia <\/b><span style=\"font-weight: 400;\">y, por lo tanto, pueden filtrar por precio, mejor relaci\u00f3n calidad-precio, o incluso pueden guiarse por la opini\u00f3n de los usuarios.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El concepto<\/span><i><span style=\"font-weight: 400;\"> marketplace<\/span><\/i><span style=\"font-weight: 400;\"> va m\u00e1s all\u00e1 de los centros comerciales: <\/span><b>las marcas se multiplican<\/b><span style=\"font-weight: 400;\">, la competencia de precios es m\u00e1s feroz y los productos de mala calidad tienen los d\u00edas contados, puesto que <strong>los consumidores son la principal voz<\/strong> de la plataforma.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>\u00bfQu\u00e9 ofrece el marketplace?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">El crecimiento y la consolidaci\u00f3n de estas plataformas ha encontrado su punto \u00e1lgido durante la pandemia. Los<\/span> <a href=\"https:\/\/es.statista.com\/estadisticas\/500788\/valoracion-de-los-medios-de-pago-en-las-compras-online-de-los-internautas-en-espana\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">usuarios valoran<\/span><\/a><span style=\"font-weight: 400;\">, especialmente, la posibilidad de <\/span><b>comprar desde casa, poder hacerlo a cualquier hora, sin desplazarse y evitando aglomeraciones<\/b><span style=\"font-weight: 400;\">, un punto clave en el momento actual.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pero m\u00e1s all\u00e1 que como consecuencia de la pandemia, \u00bfpor qu\u00e9 el sistema de compra a trav\u00e9s de <\/span><i><span style=\"font-weight: 400;\">marketplace <\/span><\/i><span style=\"font-weight: 400;\">ha aumentado tan significativamente? \u00bfQu\u00e9 ventajas aporta para el cliente y para las empresas? \u00bfConocemos los riesgos?<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>El auge del <\/b><b><i>marketplace<\/i><\/b><b> en cifras<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">La agencia \u201cElogia\u201d, especialista en comercio digital, concluy\u00f3 en su <\/span><a href=\"https:\/\/blog.elogia.net\/claves-del-estudio-anual-ecommerce-2020-iab-by-elogia\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">estudio anual<\/span><\/a><span style=\"font-weight: 400;\"> que el <\/span><i><span style=\"font-weight: 400;\">marketplace <\/span><\/i><span style=\"font-weight: 400;\">fue el medio de compra m\u00e1s utilizado en 2020, y la tendencia sigue en alza:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>El 72% de los internautas entre 16 y 70 a\u00f1os compran en l\u00ednea<\/b><span style=\"font-weight: 400;\">, especialmente en la franja entre 35 y 44 a\u00f1os.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>El 70% de los consumidores en l\u00ednea se informan<\/b><span style=\"font-weight: 400;\"> y comparan productos a trav\u00e9s de<\/span><i><span style=\"font-weight: 400;\"> marketplaces.<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>8 de cada 10 usuarios acaban comprando<\/b><span style=\"font-weight: 400;\"> en la plataforma.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Compran una media de 3,5 veces<\/b><span style=\"font-weight: 400;\"> al mes.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>El gasto es de 68\u20ac <\/b><span style=\"font-weight: 400;\">de media, aunque durante la pandemia aument\u00f3 un 51%.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>El ordenador (<\/b><a href=\"https:\/\/es.statista.com\/estadisticas\/496546\/distribucion-de-dispositivos-utilizados-para-compras-en-linea-en-espana\/\" target=\"_blank\" rel=\"noopener\"><b>83%<\/b><\/a><b>) y los m\u00f3viles (<\/b><a href=\"https:\/\/es.statista.com\/estadisticas\/496546\/distribucion-de-dispositivos-utilizados-para-compras-en-linea-en-espana\/\" target=\"_blank\" rel=\"noopener\"><b>55%<\/b><\/a><b>)<\/b><span style=\"font-weight: 400;\"> son los principales dispositivos de compra.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Dispositivos m\u00f3viles, electrodom\u00e9sticos y tecnolog\u00eda <\/b><span style=\"font-weight: 400;\">son los productos m\u00e1s vendidos.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A pesar de que algunas de estas plataformas son criticadas por cuestiones \u00e9ticas o de condiciones laborales, su volumen de facturaci\u00f3n sigue creciendo, a la espera de las cifras que recojan la tendencia de compras de este a\u00f1o.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>11Onze es la fintech comunitaria de Catalu\u00f1a. Abre una cuenta descargando la super app El Canut para <\/b><a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.e11onze.app&amp;utm_source=emailing&amp;utm_campaign=CANUT+launch\" target=\"_blank\" rel=\"noopener\"><b>Android<\/b><\/a><b> o <\/b><a href=\"https:\/\/apps.apple.com\/us\/app\/11onze\/id1566129237?utm_campaign=El+Canut\" target=\"_blank\" rel=\"noopener\"><b>iOS<\/b><\/a><b>. \u00a1\u00danete a la revoluci\u00f3n!<\/b><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div class=\"component cards\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-xl-8 offset-xl-2\">\n        <h1>Si te ha gustado este art\u00edculo, te recomendamos:<\/h1>\n        <div class=\"cards__wrapper\">\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/es\/magazine\/es-seguro-pagar-en-linea\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/04\/THUMBNAIL_POST_6-1.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Finanzas<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>\u00bfEs seguro pagar en l\u00ednea?<\/strong><\/p>\n              <span class=\"card-time\">6min lectura<\/span>\n              <p class=\"card-text small\">Las compras en l\u00ednea son cada vez m\u00e1s habituales.<\/p>\n            <\/div>\n          <\/div>\n\n\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/es\/magazine\/tarjetas-virtuales-compras-seguras\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/THUMBNAIL_TARGETES_DIGITALS-800x451.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Tecnolog\u00eda<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>Tarjetas virtuales<\/strong><\/p>\n              <span class=\"card-time\">4min lectura<\/span>\n              <p class=\"card-text small\">Las tarjetas virtuales son el principal m\u00e9todo de pago en l\u00ednea.<\/p>\n            <\/div>\n          <\/div>\n\n\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/es\/magazine\/digitalizacion-reto-pymes\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/06\/THUMBNAIL_DIGITALITZACIO_PIMES-800x533.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Finanzas<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>La digitalizaci\u00f3n<\/strong><\/p>\n              <span class=\"card-time\">5min lectura<\/span>\n              <p class=\"card-text small\">La digitalizaci\u00f3n ha sido uno de los retos m\u00e1s importantes por las pymes.<\/p>\n            <\/div>\n          <\/div>\n\n              <\/div>\n              <br>\n              <br>\n              <div class=\"cards__wrapper\">\n\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":71,"featured_media":42305,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[28],"tags":[174,177],"class_list":["post-12339","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","tag-economia-es","tag-tecnologia-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketplace, el centro comercial en tu casa - 11Onze<\/title>\n<meta name=\"description\" content=\"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketplace, el centro comercial en tu casa - 11Onze\" \/>\n<meta property=\"og:description\" content=\"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/\" \/>\n<meta property=\"og:site_name\" content=\"11Onze\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/11OnzeComunitat\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-22T08:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-22T08:00:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/11ONZE_MARKETPLACE.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Equip Editorial\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Marketplace, el centro comercial en tu casa - 11Onze\" \/>\n<meta name=\"twitter:description\" content=\"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/11ONZE_MARKETPLACE.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@11OnzeFintech\" \/>\n<meta name=\"twitter:site\" content=\"@11OnzeFintech\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Equip Editorial\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/\"},\"author\":{\"name\":\"Equip Editorial\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#\\\/schema\\\/person\\\/636d99b4c82bb7178687ecd43c3a61bd\"},\"headline\":\"Marketplace, el centro comercial en tu casa\",\"datePublished\":\"2024-02-22T08:00:00+00:00\",\"dateModified\":\"2024-02-22T08:00:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/\"},\"wordCount\":7,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/HEROIMAGE_MARKETPLACE.jpg\",\"keywords\":[\"Econom\u00eda\",\"Tecnolog\u00eda\"],\"articleSection\":[\"Sin categorizar\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/\",\"name\":\"Marketplace, el centro comercial en tu casa - 11Onze\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/HEROIMAGE_MARKETPLACE.jpg\",\"datePublished\":\"2024-02-22T08:00:00+00:00\",\"dateModified\":\"2024-02-22T08:00:44+00:00\",\"description\":\"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/HEROIMAGE_MARKETPLACE.jpg\",\"contentUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/HEROIMAGE_MARKETPLACE.jpg\",\"width\":750,\"height\":504},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/marketplace-centro-comercial-casa\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketplace, el centro comercial en tu casa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/\",\"name\":\"11Onze\",\"description\":\"Primera comunidad fintech digital en Catalu\u00f1a\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#organization\",\"name\":\"11Onze\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/512x512-11Onze.jpg\",\"contentUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/512x512-11Onze.jpg\",\"width\":512,\"height\":512,\"caption\":\"11Onze\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/11OnzeComunitat\",\"https:\\\/\\\/x.com\\\/11OnzeFintech\",\"https:\\\/\\\/www.instagram.com\\\/11onzecat\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/11onzebanc\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCz63R8Byd_kBKtK2M4Qf_7w\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/#\\\/schema\\\/person\\\/636d99b4c82bb7178687ecd43c3a61bd\",\"name\":\"Equip Editorial\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/HEADER_AGENTS_DECK-300x300.jpg\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/HEADER_AGENTS_DECK-300x300.jpg\",\"contentUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/HEADER_AGENTS_DECK-300x300.jpg\",\"caption\":\"Equip Editorial\"},\"url\":\"https:\\\/\\\/www.11onze.cat\\\/es\\\/magazine\\\/author\\\/equip-editorial-11onze\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Marketplace, el centro comercial en tu casa - 11Onze","description":"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/","og_locale":"es_ES","og_type":"article","og_title":"Marketplace, el centro comercial en tu casa - 11Onze","og_description":"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.","og_url":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/","og_site_name":"11Onze","article_publisher":"https:\/\/www.facebook.com\/11OnzeComunitat","article_published_time":"2024-02-22T08:00:00+00:00","article_modified_time":"2024-02-22T08:00:44+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/11ONZE_MARKETPLACE.jpg","type":"image\/jpeg"}],"author":"Equip Editorial","twitter_card":"summary_large_image","twitter_title":"Marketplace, el centro comercial en tu casa - 11Onze","twitter_description":"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.","twitter_image":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/11ONZE_MARKETPLACE.jpg","twitter_creator":"@11OnzeFintech","twitter_site":"@11OnzeFintech","twitter_misc":{"Escrito por":"Equip Editorial","Tiempo de lectura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#article","isPartOf":{"@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/"},"author":{"name":"Equip Editorial","@id":"https:\/\/www.11onze.cat\/es\/#\/schema\/person\/636d99b4c82bb7178687ecd43c3a61bd"},"headline":"Marketplace, el centro comercial en tu casa","datePublished":"2024-02-22T08:00:00+00:00","dateModified":"2024-02-22T08:00:44+00:00","mainEntityOfPage":{"@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/"},"wordCount":7,"commentCount":0,"publisher":{"@id":"https:\/\/www.11onze.cat\/es\/#organization"},"image":{"@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/HEROIMAGE_MARKETPLACE.jpg","keywords":["Econom\u00eda","Tecnolog\u00eda"],"articleSection":["Sin categorizar"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/","url":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/","name":"Marketplace, el centro comercial en tu casa - 11Onze","isPartOf":{"@id":"https:\/\/www.11onze.cat\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#primaryimage"},"image":{"@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/HEROIMAGE_MARKETPLACE.jpg","datePublished":"2024-02-22T08:00:00+00:00","dateModified":"2024-02-22T08:00:44+00:00","description":"La plataforma de intercambio en l\u00ednea m\u00e1s utilizada en las compras virtuales, descubre qu\u00e9 es y como funciona un marketplace.","breadcrumb":{"@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#primaryimage","url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/HEROIMAGE_MARKETPLACE.jpg","contentUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/07\/HEROIMAGE_MARKETPLACE.jpg","width":750,"height":504},{"@type":"BreadcrumbList","@id":"https:\/\/www.11onze.cat\/es\/magazine\/marketplace-centro-comercial-casa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.11onze.cat\/es\/"},{"@type":"ListItem","position":2,"name":"Marketplace, el centro comercial en tu casa"}]},{"@type":"WebSite","@id":"https:\/\/www.11onze.cat\/es\/#website","url":"https:\/\/www.11onze.cat\/es\/","name":"11Onze","description":"Primera comunidad fintech digital en Catalu\u00f1a","publisher":{"@id":"https:\/\/www.11onze.cat\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.11onze.cat\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.11onze.cat\/es\/#organization","name":"11Onze","url":"https:\/\/www.11onze.cat\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.11onze.cat\/es\/#\/schema\/logo\/image\/","url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/04\/512x512-11Onze.jpg","contentUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/04\/512x512-11Onze.jpg","width":512,"height":512,"caption":"11Onze"},"image":{"@id":"https:\/\/www.11onze.cat\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/11OnzeComunitat","https:\/\/x.com\/11OnzeFintech","https:\/\/www.instagram.com\/11onzecat\/","https:\/\/www.linkedin.com\/company\/11onzebanc","https:\/\/www.youtube.com\/channel\/UCz63R8Byd_kBKtK2M4Qf_7w"]},{"@type":"Person","@id":"https:\/\/www.11onze.cat\/es\/#\/schema\/person\/636d99b4c82bb7178687ecd43c3a61bd","name":"Equip Editorial","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/05\/HEADER_AGENTS_DECK-300x300.jpg","url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/05\/HEADER_AGENTS_DECK-300x300.jpg","contentUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/05\/HEADER_AGENTS_DECK-300x300.jpg","caption":"Equip Editorial"},"url":"https:\/\/www.11onze.cat\/es\/magazine\/author\/equip-editorial-11onze\/"}]}},"_links":{"self":[{"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/posts\/12339","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/users\/71"}],"replies":[{"embeddable":true,"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/comments?post=12339"}],"version-history":[{"count":0,"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/posts\/12339\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/media\/42305"}],"wp:attachment":[{"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/media?parent=12339"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/categories?post=12339"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.11onze.cat\/es\/wp-json\/wp\/v2\/tags?post=12339"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}