{"id":45719,"date":"2025-09-29T09:00:00","date_gmt":"2025-09-29T07:00:00","guid":{"rendered":"https:\/\/www.11onze.cat\/magazine\/repte-monetitzar-or-india\/"},"modified":"2025-09-29T09:01:11","modified_gmt":"2025-09-29T07:01:11","slug":"challenge-monetising-india-gold","status":"publish","type":"post","link":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/","title":{"rendered":"The challenge of monetising India&#8217;s gold"},"content":{"rendered":"<div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <h3><b>L&#8217;\u00cdndia \u00e9s un dels principals mercats d&#8217;or del m\u00f3n. Una enorme quantitat d\u2019aquest or es troba en les llars de la classe treballadora, que el consideren una part important del seu patrimoni, un valor refugi i un sistema d\u2019intercanvi comercial informal en un pa\u00eds on una gran part de la ciutadania encara no t\u00e9 acc\u00e9s a serveis bancaris. El govern fa anys que intenta introduir aquest or en el sistema financer, per\u00f2 canviar una tradici\u00f3 cultural no \u00e9s feina f\u00e0cil.<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">Segons un estudi fet per l\u2019India Gold Policy Centre (<\/span><a href=\"https:\/\/www.iima.ac.in\/sites\/default\/files\/2023-06\/IIMA%20IGPC%202023%20Annual%20Report.pdf\"><span style=\"font-weight: 400\">IGPC<\/span><\/a><span style=\"font-weight: 400\">), es calcula que <\/span><b>les fam\u00edlies \u00edndies posseeixen fins a 30.000 tones d&#8217;or<\/b><span style=\"font-weight: 400\">, una enorme quantitat d\u2019aquest metall preci\u00f3s que es mostren molt poc disposades a monetitzar. En un pa\u00eds on l&#8217;acc\u00e9s als serveis bancaris encara no est\u00e0 a l\u2019abast d\u2019una gran part de la poblaci\u00f3, especialment en les franges rurals, l\u2019or s\u2019ha considerat com un valor segur i s\u2019ha convertit en la inversi\u00f3 preferida de la ciutadania.<\/span><\/p>\n<p><span style=\"font-weight: 400\">En l&#8217;\u00faltima d\u00e8cada, l&#8217;aposta del Govern per reduir l\u2019exclusi\u00f3 financera de la poblaci\u00f3 s\u2019ha mostrat efectiva, per\u00f2 <\/span><b>encara hi ha una <\/b><a href=\"https:\/\/www.emerald.com\/insight\/content\/doi\/10.1108\/RAMJ-01-2022-0004\/full\/html\"><b>part significativa<\/b><\/a><b> de la ciutadania (190 milions de persones) que est\u00e0 exclosa de l&#8217;acc\u00e9s bancari<\/b><span style=\"font-weight: 400\">. Tanmateix, l&#8217;\u00cdndia \u00e9s un gran exemple de com facilitar la inclusi\u00f3 financera a trav\u00e9s d&#8217;una s\u00f2lida xarxa de connectivitat m\u00f2bil i d&#8217;Internet, i d&#8217;un ampli ecosistema d\u2019empreses emergents fintech que ofereixen accessibilitat i facilitat d&#8217;\u00fas dels seus serveis.<\/span><\/p>\n<p><span style=\"font-weight: 400\">No obstant aix\u00f2, el Govern era conscient que calia fer molt m\u00e9s si es volen monetitzar quantitats significatives d&#8217;or, encara en mans privades, en l&#8217;economia, especialment tenint en compte que <\/span><b>aquesta devoci\u00f3 pel metall daurat est\u00e0 tan profundament arrelada en la psique \u00edndia<\/b><span style=\"font-weight: 400\">. I \u00e9s que actualment, el 87% de les llars del pa\u00eds, fins i tot les que tenen els nivells d\u2019ingressos m\u00e9s baixos, posseeixen alguna quantitat d\u2019or<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>El pla governamental de monetitzaci\u00f3<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400\">El 2015 el govern de l\u2019\u00cdndia posava en marxa <\/span><b>un <\/b><a href=\"https:\/\/www.rbi.org.in\/Scripts\/NotificationUser.aspx?Id=10084&amp;Mode=0\"><b>programa<\/b><\/a><b> de monetitzaci\u00f3 de l\u2019or, Gold Monetization Scheme (GMS)<\/b><span style=\"font-weight: 400\">, amb l&#8217;objectiu de mobilitzar l&#8217;or retingut a les llars i a les institucions del pa\u00eds, per tal d\u2019incrementar el seu \u00fas amb finalitats productives i, a llarg termini, reduir la depend\u00e8ncia del pa\u00eds de les importacions de lingots i aix\u00ed mitigar el d\u00e8ficit comptable.<\/span><\/p>\n<p><span style=\"font-weight: 400\">El Pla de Monetitzaci\u00f3 de l&#8217;Or <\/span><b>permetia als clients rebre pagaments d&#8217;interessos pels seus comptes tan aviat com dipositaven o<\/b><span style=\"font-weight: 400\">r. Un dipositant que realitzava un dip\u00f2sit a curt termini, d&#8217;entre un i tres anys, rebia un 2,25% d&#8217;inter\u00e8s anual en virtut del pla. A m\u00e9s, el govern tamb\u00e9 va anunciar el llan\u00e7ament d\u2019un Pla de Bons d&#8217;Or Sobir\u00e0 i la creaci\u00f3 de la Moneda d&#8217;Or \u00cdndia.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Tanmateix, vuit anys despr\u00e9s, el World Gold Council (WGC) informava que <\/span><b>nom\u00e9s el 0,22% (21 tones d\u2019or) dels excedents d&#8217;or de les llars \u00edndies s&#8217;han monetitzat en el marc del programa <\/b><span style=\"font-weight: 400\">des que es va posar en marxa el pla del govern. \u00c9s evident que el programa ha fracassat a l\u2019hora d\u2019incentivar les fam\u00edlies a desfer-se de l\u2019or f\u00edsic, potser perqu\u00e8 que no es va entendre plenament la manera en qu\u00e8 les llars \u00edndies veien la possessi\u00f3 d&#8217;or.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Subseq\u00fcents canvis en el programa, oferint millors condicions amb el llan\u00e7ament del Revamped Gold Monetisation Scheme (R-GMS), i l\u2019increment d\u2019un 15% en l&#8217;impost sobre la importaci\u00f3 de lingots d&#8217;or <\/span><b>han aconseguit reduir les importacions del metall preci\u00f3s en un 30% respecte al 2022<\/b><span style=\"font-weight: 400\">. Tot i aix\u00f2, ha quedat clar que al govern li caldr\u00e0 fer molt m\u00e9s si vol conv\u00e8ncer a la poblaci\u00f3 \u00edndia d\u2019ingressar al banc l\u2019or que t\u00e9 amagat a sota el llit. <\/span><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<div class=\"component gallery\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-lg-10 offset-lg-1\">\n        <div id=\"slider\" class=\"carousel slide\">\n          <div class=\"carousel-inner\">\n            <div class=\"carousel-item active video-player inline-player\" data-video-id=\"6296796053001\">\n              <img decoding=\"async\" class=\"d-block w-100\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/02\/11ONZE_PRECIOSOS_11ONZE_SPOT-1.jpg\" alt=\"\">\n              <button type=\"button\" class=\"play\"><\/button>\n              <div class=\"carousel-caption\">\n                <p><\/p>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div><div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <p><b>Si vols descobrir la millor opci\u00f3 per protegir els teus estalvis, entra a <\/b><a href=\"https:\/\/www.11onze.cat\/preciosos-11onze\/\"><b>Preciosos 11Onze<\/b><\/a><b>. T\u2019ajudarem a comprar al millor preu el valor refugi per excel\u00b7l\u00e8ncia: l\u2019or f\u00edsic.<\/b><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<div class=\"component cards\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-xl-8 offset-xl-2\">\n        <div class=\"cards__wrapper\">\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/magazine\/or-puja-54-primer-semestre-any\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/THUMBNAIL_MIG_ANY_OR-800x533.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Economia<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>L\u2019or puja un 5,4% en el primer semestre de l\u2019any<\/strong><\/p>\n              <span class=\"card-time\">4 min read<\/span>\n              <p class=\"card-text small\">Les cont\u00ednues compres d\u2019or dels bancs centrals i el seu&#8230;<\/p>\n            <\/div>\n          <\/div>\n\n\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/magazine\/actius-diposits-valor\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/02\/THUMBNAIL_DIPOSIT_VALOR.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Estalvis<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>Quins actius es consideren dip\u00f2sits de valor?<\/strong><\/p>\n              <span class=\"card-time\">5 min read<\/span>\n              <p class=\"card-text small\">Es consideren dip\u00f2sits de valor aquells actius, divises&#8230;<\/p>\n            <\/div>\n          <\/div>\n\n\n          <div class=\"card\">\n            <a href=\"https:\/\/www.11onze.cat\/magazine\/brics-nova-moneda-unica-vinculada-or\/\" class=\"card-link\" target=\"_self\"><\/a>\n            <div class=\"card-img\">\n              <img decoding=\"async\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/07\/THUMBNAIL_BRICS_MONEDA_UNICA_OR-800x533.jpg\" class=\"card-img-top\" alt=\"\">\n                <span class=\"card-category\">Economia<\/span>\n            <\/div>\n            <div class=\"card-body\">\n              <p class=\"card-title p2\"><strong>BRICS: una nova moneda \u00fanica vinculada a l\u2019or?<\/strong><\/p>\n              <span class=\"card-time\">4 min read<\/span>\n              <p class=\"card-text small\">La celebraci\u00f3 de la pr\u00f2xima cimera dels BRICS que tindr\u00e0&#8230;<\/p>\n            <\/div>\n          <\/div>\n\n              <\/div>\n              <br>\n              <br>\n              <div class=\"cards__wrapper\">\n\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":71,"featured_media":45711,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[1],"tags":[172],"class_list":["post-45719","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-economy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The challenge of monetising India&#039;s gold - 11Onze<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The challenge of monetising India&#039;s gold - 11Onze\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/\" \/>\n<meta property=\"og:site_name\" content=\"11Onze Comunitat Fintech\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/11OnzeComunitat\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-29T07:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-29T07:01:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/11ONZE_SHARE_MONETITZAR_OR_INDIA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Equip Editorial\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/11ONZE_SHARE_MONETITZAR_OR_INDIA.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@11OnzeFintech\" \/>\n<meta name=\"twitter:site\" content=\"@11OnzeFintech\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Equip Editorial\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/\"},\"author\":{\"name\":\"Equip Editorial\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#\\\/schema\\\/person\\\/636d99b4c82bb7178687ecd43c3a61bd\"},\"headline\":\"The challenge of monetising India&#8217;s gold\",\"datePublished\":\"2025-09-29T07:00:00+00:00\",\"dateModified\":\"2025-09-29T07:01:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/\"},\"wordCount\":7,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg\",\"keywords\":[\"Economy\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/\",\"name\":\"The challenge of monetising India's gold - 11Onze\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg\",\"datePublished\":\"2025-09-29T07:00:00+00:00\",\"dateModified\":\"2025-09-29T07:01:11+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg\",\"contentUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/challenge-monetising-india-gold\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The challenge of monetising India&#8217;s gold\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/\",\"name\":\"11Onze Comunitat Fintech\",\"description\":\"First digital fintech community in Catalonia\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#organization\",\"name\":\"11Onze Comunitat Fintech\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/512x512-11Onze.jpg\",\"contentUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/512x512-11Onze.jpg\",\"width\":512,\"height\":512,\"caption\":\"11Onze Comunitat Fintech\"},\"image\":{\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/11OnzeComunitat\",\"https:\\\/\\\/x.com\\\/11OnzeFintech\",\"https:\\\/\\\/www.instagram.com\\\/11onzecat\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/11onzebanc\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCz63R8Byd_kBKtK2M4Qf_7w\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/#\\\/schema\\\/person\\\/636d99b4c82bb7178687ecd43c3a61bd\",\"name\":\"Equip Editorial\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/HEADER_AGENTS_DECK-300x300.jpg\",\"url\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/HEADER_AGENTS_DECK-300x300.jpg\",\"contentUrl\":\"https:\\\/\\\/www.11onze.cat\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/HEADER_AGENTS_DECK-300x300.jpg\",\"caption\":\"Equip Editorial\"},\"url\":\"https:\\\/\\\/www.11onze.cat\\\/en\\\/magazine\\\/author\\\/equip-editorial-11onze\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The challenge of monetising India's gold - 11Onze","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/","og_locale":"en_US","og_type":"article","og_title":"The challenge of monetising India's gold - 11Onze","og_url":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/","og_site_name":"11Onze Comunitat Fintech","article_publisher":"https:\/\/www.facebook.com\/11OnzeComunitat","article_published_time":"2025-09-29T07:00:00+00:00","article_modified_time":"2025-09-29T07:01:11+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/11ONZE_SHARE_MONETITZAR_OR_INDIA.jpg","type":"image\/jpeg"}],"author":"Equip Editorial","twitter_card":"summary_large_image","twitter_image":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/11ONZE_SHARE_MONETITZAR_OR_INDIA.jpg","twitter_creator":"@11OnzeFintech","twitter_site":"@11OnzeFintech","twitter_misc":{"Written by":"Equip Editorial","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#article","isPartOf":{"@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/"},"author":{"name":"Equip Editorial","@id":"https:\/\/www.11onze.cat\/en\/#\/schema\/person\/636d99b4c82bb7178687ecd43c3a61bd"},"headline":"The challenge of monetising India&#8217;s gold","datePublished":"2025-09-29T07:00:00+00:00","dateModified":"2025-09-29T07:01:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/"},"wordCount":7,"commentCount":0,"publisher":{"@id":"https:\/\/www.11onze.cat\/en\/#organization"},"image":{"@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#primaryimage"},"thumbnailUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg","keywords":["Economy"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/","url":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/","name":"The challenge of monetising India's gold - 11Onze","isPartOf":{"@id":"https:\/\/www.11onze.cat\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#primaryimage"},"image":{"@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#primaryimage"},"thumbnailUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg","datePublished":"2025-09-29T07:00:00+00:00","dateModified":"2025-09-29T07:01:11+00:00","breadcrumb":{"@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#primaryimage","url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg","contentUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2023\/08\/THUMBNAIL_MONETITZAR_OR_INDIA.jpg","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/www.11onze.cat\/en\/magazine\/challenge-monetising-india-gold\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.11onze.cat\/en\/"},{"@type":"ListItem","position":2,"name":"The challenge of monetising India&#8217;s gold"}]},{"@type":"WebSite","@id":"https:\/\/www.11onze.cat\/en\/#website","url":"https:\/\/www.11onze.cat\/en\/","name":"11Onze Comunitat Fintech","description":"First digital fintech community in Catalonia","publisher":{"@id":"https:\/\/www.11onze.cat\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.11onze.cat\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.11onze.cat\/en\/#organization","name":"11Onze Comunitat Fintech","url":"https:\/\/www.11onze.cat\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.11onze.cat\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/04\/512x512-11Onze.jpg","contentUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2021\/04\/512x512-11Onze.jpg","width":512,"height":512,"caption":"11Onze Comunitat Fintech"},"image":{"@id":"https:\/\/www.11onze.cat\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/11OnzeComunitat","https:\/\/x.com\/11OnzeFintech","https:\/\/www.instagram.com\/11onzecat\/","https:\/\/www.linkedin.com\/company\/11onzebanc","https:\/\/www.youtube.com\/channel\/UCz63R8Byd_kBKtK2M4Qf_7w"]},{"@type":"Person","@id":"https:\/\/www.11onze.cat\/en\/#\/schema\/person\/636d99b4c82bb7178687ecd43c3a61bd","name":"Equip Editorial","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/05\/HEADER_AGENTS_DECK-300x300.jpg","url":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/05\/HEADER_AGENTS_DECK-300x300.jpg","contentUrl":"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/05\/HEADER_AGENTS_DECK-300x300.jpg","caption":"Equip Editorial"},"url":"https:\/\/www.11onze.cat\/en\/magazine\/author\/equip-editorial-11onze\/"}]}},"_links":{"self":[{"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/posts\/45719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/users\/71"}],"replies":[{"embeddable":true,"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/comments?post=45719"}],"version-history":[{"count":0,"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/posts\/45719\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/media\/45711"}],"wp:attachment":[{"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/media?parent=45719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/categories?post=45719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.11onze.cat\/en\/wp-json\/wp\/v2\/tags?post=45719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}