{"id":33514,"date":"2022-06-16T21:00:00","date_gmt":"2022-06-16T19:00:00","guid":{"rendered":"https:\/\/www.11onze.cat\/?p=33514"},"modified":"2022-06-23T11:53:48","modified_gmt":"2022-06-23T09:53:48","slug":"insurtech-future-insurance","status":"publish","type":"post","link":"https:\/\/www.11onze.cat\/en\/magazine\/insurtech-future-insurance\/","title":{"rendered":"Insurtech: the future of insurance"},"content":{"rendered":"<div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <h3><b>Just as fintechs have provoked a paradigm shift in the banking sector, insurance startups are revolutionising the insurance market, embracing the power of new technologies to offer more customer-centric services and products at more affordable prices than traditional insurance companies. Jordi S\u00e1nchez, head of the product team at 11Onze, explains what insurtechs are and how they work.<\/b><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The unstoppable process of digitalisation is spreading rapidly to all sectors and has also reached the insurance business. The term <\/span><b>insurtech comes from the conjunction of &#8216;insurance&#8217; and &#8216;technology&#8217;<\/b><span style=\"font-weight: 400;\">. As S\u00e1nchez points out, &#8220;it is the fusion between the insurance sector and technological innovation strategies&#8221;, and continues, &#8220;it refers to all those insurance companies, both traditional and startups, that make use of information technology to generate solutions and new ways of offering their services and products to customers&#8221;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They enter the market with a new value proposition focused on <\/span><b>the convenience of interacting digitally, being more agile, and offering a better user experience<\/b><span style=\"font-weight: 400;\">. Unlike traditional companies, they concentrate their operations exclusively on electronic channels and are based on the use of new technologies from the outset. As the head of the product team explains, &#8220;IT techniques such as &#8216;machine learning&#8217; and the use of &#8216;big data&#8217; make it possible to create totally personalised products according to the needs of each individual or company&#8221;.<\/span><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div class=\"component gallery\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-lg-10 offset-lg-1\">\n        <div id=\"slider\" class=\"carousel slide\">\n          <div class=\"carousel-inner\">\n            <div class=\"carousel-item active video-player inline-player\" data-video-id=\"6308067357112\">\n              <img decoding=\"async\" class=\"d-block w-100\" src=\"https:\/\/www.11onze.cat\/wp-content\/uploads\/2022\/06\/THUMBNAIL_JORDI_SANCHEZ_TOPIC_13.jpg\" alt=\"\">\n              <button type=\"button\" class=\"play\"><\/button>\n              <div class=\"carousel-caption\">\n                <p>The Insurtech Revolution<\/p>\n              <\/div>\n            <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n<div class=\"component text\">\n  <div class=\"container\">\n\n\n    <div class=\"row\">\n      <div class=\"col  col-lg-8  offset-lg-2\">\n        <h3><b>A change led by new generations<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Digital natives, a term generally applied to all those who have been born and raised surrounded by the Internet, computers, and mobile phones, are spearheading a major change in the mentality of consumers, including insurance consumers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">New emerging business models, such as those based on social networks, the sharing economy, or personal branding, create needs that require<\/span><b> more flexibility, agility, and less paperwork, challenges to which traditional insurance companies cannot always provide an adequate response<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although no one can predict exactly what the insurance sector will be like in the future, there is no doubt that <\/span><b>the traditional insurance sector has to adapt to the new trends <\/b><span style=\"font-weight: 400;\">based on digital technologies, formulating a strategy to develop attractive services, streamlining processes and reducing costs, if they do not want to be left behind in the face of a revolution that seems unstoppable.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>If you want to discover fair insurance for your home and for society, check <\/b><a href=\"https:\/\/www.11onze.cat\/en\/11onze-segurs\/\" target=\"_blank\" rel=\"noopener\"><b>11Onze Segurs<\/b><\/a><b>.<\/b><\/p>\n\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n\n\n<div class=\"component cards\">\n  <div class=\"container\">\n    <div class=\"row\">\n      <div class=\"col col-xl-8 offset-xl-2\">\n        <h1>If you liked this article, we recommend 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