{"id":20567,"date":"2021-11-03T21:00:00","date_gmt":"2021-11-03T20:00:00","guid":{"rendered":"https:\/\/www.11onze.cat\/?p=20567"},"modified":"2021-11-03T14:28:07","modified_gmt":"2021-11-03T13:28:07","slug":"celler-mas-vicenc-world-wine-embraces-you","status":"publish","type":"post","link":"https:\/\/www.11onze.cat\/en\/magazine\/celler-mas-vicenc-world-wine-embraces-you\/","title":{"rendered":"Celler Mas Vicen\u00e7, the world of wine embraces you"},"content":{"rendered":"
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Celler Mas Vicen\u00e7 is located in the highest part of the DO Tarragona, in the north of the Alt Camp region. It is a small, family-run winery that is being built day by day, with a steady pace and taking advantage of the opportunity to be the fifth generation of farmers.<\/b><\/h3>\n

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A few years ago, explains Xavier Ferr\u00e9 Morat\u00f3, the youngest son and co-owner of Celler Mas Vicen\u00e7, his older brother, Vicen\u00e7, studied oenology in Falset (Priorat) and in France. He liked the world of wine so much that he went to work in a winery in the region. <\/span>At home, meanwhile, they continued doing what was the family tradition<\/b>: working the land where they have vines, olive trees and nuts (hazelnuts and almonds) and selling the fruit to the Vila-rodona cooperative.<\/span><\/p>\n

\u201c<\/span>We are the first generation to have made wine at home<\/b>,\u201d Xavier Ferr\u00e9 says, who is in charge of the commercial, communication and wine tourism aspects of the company. \u201cIn fact, it was my older brother who started the project, who turned the dream of making quality wines from the best family estates into a reality. As a result of his experience and with our parents, in 2004 we decided to take the plunge and so we converted some warehouses we had in the family farmhouse, where we still live, and adapted them as a winery.\u201d<\/span><\/p>\n

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35 hectares of vineyards<\/b><\/h3>\n

Celler Mas Vicen\u00e7 cultivates 35 hectares of vineyards<\/b>. Ferr\u00e9 explains that they would never have dared to make wine without family vines. \u201cWe grow different varieties, in a formidable terrain, very well located because of the ventilation it receives, and because of the different types of soils we have. Today, we continue to sell fruit to the cooperative, as we only use 50% of the harvest. This allows us to make our wines with the selection of the best fruit from the best family vineyards,\u201d he explains.\u00a0<\/span><\/p>\n

The winery has been growing slowly, \u201c<\/span>with our feet on the ground and prioritising quality over quantity<\/b>.\u201d \u201cAt first it was a weekend dedication. But the world of wine is a world that embraces you, that you are passionate about, that gives you new opportunities, that allows you to meet new people, new customers, new ways of doing things. All this meant that in 2009 my brother decided to dedicate himself 100% to the family business,\u201d Ferr\u00e9 continues. In 2011 he himself joined the company, after having studied Business Studies and International Business. \u201cWe have been growing very naturally. We are now producing over 70,000 bottles,\u201d he says. <\/span><\/p>\n\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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